Belgrade, May 2012. As it was announced at the final conference a very important part of the project was yet to come, beginning with a promotional campaign to combat discrimination and promote better and more active old age. About 50 billboards were exhibited in Novi Sad, Užice, Leskovac, Bor and Belgrade, depicting winning photographs and affirmative messages. Also, 20,000 leaflets were printed and, and the exhibition moved to Belgrade fortress.